“Safer at Home” ordinances and social distancing guidelines have caused an increase in people searching online for ways to support the causes they care about most, so it’s super important for your nonprofit to show up in Google results. This week on the Nonprofit Jenni Show, we talk about two ways to ensure new supporters can find you: the Google Ad Grant and Search Engine Optimization (SEO).
Tips for Expanding to New Locations
In Season 3, Episode 7, we’re addressing some of the most common challenges I hear about from organizations looking to expand, including the question about how to raise awareness about your cause in a new geographic area, the struggle to find new donors to support another branch, and even figuring out how your operations should change to fit your new surroundings. In this episode, Grant Hensel from Nonprofit Megaphone shares how you can use the Google Ad Grant to help support your expansion. We also hear from Brenda Mikec, the Executive Director of Ride For Reading, about how her organization has expanded to work on a national level.
Google Ad Grant Questions
In Season 2, Episode 11, I spoke with Grant Hensel from Nonprofit Megaphone to learn all about the Google Ad Grant--what is it, how can it be used, and how do you get it for your nonprofit?