Most nonprofits know they can ask companies to sponsor fundraising events or provide grant funding for their organization, but there are countless other opportunities to get the corporations involved in your mission. In the first episode of Season 4, we talk about how nonprofits should partner with corporations. My guests this week were Melissa McWilliams from Fannie Battle Day Home and Chad Kahn from DipJar. I definitely recommend you listen to all of their great advice in the full podcast episode because we couldn't fit everything in this checklist!
Many nonprofit organizations I speak with have tried social media fundraising before with less-than-stellar results. However, I always preach about the benefits of social media, so I’m devoting Episode 8 in Season 3 to the best practices for these online fundraisers! In this episode, we chat with Stacy Nunnally from Safe Haven Family Shelter and the Tennessee Imagination Library and Lara Buckheit from DLyted about the importance of consistency in your social media strategy, how to add an online fundraising component to your major fundraising events, and how to find and activate influencers who support your organization.
If your nonprofit doesn't work in a "sexy" cause area, what marketing strategies can you use to garner interest among potential supporters?
When your nonprofit works with a client population which is surrounded by negative stigma and long-held stereotypes, you can use your marketing to address these issues in a healthy way.